The Founder’s Journey:

A Story of Relentless Pursuit

Most people build a business because they see an opportunity. I built one because I hit a wall- and the only way forward was through. This isn’t a story of ambition; it’s a story of endurance.

I’ve believed in service for most of my life—not just as a job, but as a calling. The firm conviction that giving everything to a mission larger than yourself is the highest purpose a person can aspire to.

At 17, before my senior year of high school even began, I enlisted in the Navy. I had dreamed of the military since childhood—at first through a romanticized lens, but as I grew older, it became something more. A patriotic duty. A civic responsibility. Call it what you will—it was my one burning desire.

But I didn’t just want to serve. I wanted to lead from the front. I wanted to challenge myself, to take on roles that required skill, adaptability, and discipline.

I became a Navy Seabee, a Construction Mechanic trained in both technical expertise within the construction trades and US Marine Corps combat readiness. I excelled early—graduating boot camp with honors, earning top marks in my technical training, and securing a coveted “turbo crow” advancement to Petty Officer. This also meant I had priority selection for the duty station of my choice.

I volunteered for a deployable battalion—I wanted to be in the fight, wherever I was needed. My only request? “West Coast homeport.”

The First Blow: Bureaucracy Over Merit

Despite my dedication and early successes, I was sent to Europe instead—a Public Works Department in Italy. I wasn’t deployed. I wasn’t on the front lines. I was sidelined by bureaucracy. While I did thoroughly enjoy my time there, it was the first chink in my naivety.

The Second Blow: Advancement Denied

Then, due to an obscure contract program that even my leadership didn’t fully understand, I was denied the accelerated advancement I had already earned out of “A” School.

My hard work, performance, and promotion—all invalidated and erased by a technicality.

The Third, Most Devastating Blow: Forced Into the Reserves

Fifteen months into what was supposed to be a three-year tour, my senior chief called me into his office with a message I never expected:

“You’re being sent home. You’re a Reservist.”

I had given everything.
I had done everything right.
I had earned my place.

And none of it mattered.

Through some serendipitous timing, even the Master Chief Petty Officer of the Navy endorsed my request to stay on active duty.
And still, an admiral’s blanket directive sealed my fate.

The Navy had taken my dream and buried it under policy.

That was the moment I truly saw the cracks in the system.
It was the first time I realized how deeply flawed it was.

But it would not be the last.

“I had given everything, done everything right, and earned my place. But none of it mattered.”

Adapting, Overcoming, and the Cost of Never Giving Up

I spent the next 20 years fighting tooth and nail to continue serving.

With no choice but to enter the civilian workforce while serving as a Reservist, I threw myself into various industries, determined to find something worthwhile. I applied my skills in maintenance, fabrication, restaurant service, even as a certified water park inspector.

But I never fit in.

  • By 21, I had done more than most middle-aged adults had in their lifetime. I had traveled the world, led teams, solved high-stakes problems—but none of that mattered in jobs where experience was a footnote.

  • Leadership was often a joke. Many people in positions of power were there because of family connections or office politics—not because they had earned the right to lead. They had no idea what to do with authority.

  • I refused to lower my standards. Over and over, I was told to slow down, work less, stop making others look bad. My work ethic wasn’t rewarded—it was resented.

  • There was no pride in craftsmanship. Whether it was conveyor fabrication for dairies or handling building maintenance, I saw firsthand how cutting corners was the norm, not the exception.

I hit my breaking point in Oklahoma while finishing an installation. Frustrated with the toxic work culture, I quit my job, took a Greyhound back to Michigan, and rededicated myself to getting back on active duty.

But the system had other plans.

When I tried to submit a package to convert to active duty, the command career counselor laughed me out of the room.

There was a very long period of time where, as a Seabee, I wouldn’t even be considered. The process wasn’t based on skill, experience, or actual manning shortfalls—it was based on an arbitrary equation involving:

  • Rate (job), Rank, Time in active service

And a quota that wasn’t determined by real-time staffing needs.

It was based on future estimates involving recruiting and retention.

Worse, Reservist conversions were considered a threat to promotion competitiveness, so the system actively worked to limit opportunities, regardless of actual merit.

At the time of writing, the operational Navy still has critical manning gaps that they won’t even consider reservists for.

Bureaucratic trash.

It threw meritocracy out the window.

So I adapted.

I volunteered for every augment assignment, every school, every deployment I could. I trained relentlessly. I took every opportunity that came my way.

The system wouldn’t release me for many assignments because of Reserve manning requirements, but I found other ways.

I deployed to Afghanistan, then joined a funeral honor guard, conducting hundreds of services for fallen veterans. Later, I became the Leading Petty Officer for a mobile training team on a counter-narcotics task force, training foreign allies in small boat tactics and search-and-seizure operations across the Pacific.

In a world where my future was always uncertain, reputation became my primary currency. I had to excel wherever I went just for the hope that a door would open for me on the back end. I became the guy who could get results, no matter what.

And I extended whenever possible.

But every time I thought I had finally secured a stable place in the system, bureaucracy knocked me back down.

  • I was promoted out of jobs I loved.

  • I was told I was "too valuable" for one role but "not eligible" for another.

  • No matter how good I was—if the policy didn’t allow it, I wasn’t staying.

“In a world where my future was always uncertain, reputation became my primary currency.”

Recruiting—The Hardest Lessons in Leadership

At one point, I was stationed in Hawaii as a Navy recruiter—the longest I had ever been in one place. Three years.

But stability came at a cost.

Recruiting is one of the most toxic environments in the entire military. Leadership wasn’t about developing people—it was about hitting numbers. The pressure to meet quotas overrode everything, and at the first sign of controversy, people were thrown under the bus to protect the system.

I saw good Sailors burn out.
I saw great recruiters broken down and discarded.
I saw numbers get prioritized over actual lives.

None of it measured real success—it was a system that rewarded compliance over competence.

Yet, there were great people in recruiting. I worked with mentors and friends who genuinely cared. But the system itself? Rigid. Unforgiving. Incapable of change.

I saw outstanding leaders ignored in favor of "yes-men"—people who reinforced the very dysfunction that was driving recruiting numbers into the ground.

And despite how much I hated it—I was extremely good at it.

The Secret to My Success? Authenticity.

I didn’t sugarcoat anything. I didn’t try to sell a fantasy.

I was honest. Straightforward.

I didn’t hide my own bad experiences—I shared them. I assured every recruit that my only goal was to treat them better than I was treated.

Which was completely true.

Because of my success, I submitted a package to convert to a career recruiter—simply because it was an avenue to stay on active duty.

The Recurring Theme: Policy Over Performance

I was denied.

Not because I wasn’t good enough. Not because I didn’t have the numbers.

But because the policy at the time didn’t have room for Chiefs.

And that was the recurring theme of my career:

No matter how good I was, I was never good enough to beat bad policy.

I spent three years offering people a life that I would never have.

“No matter how good I was, it was never good enough to beat bad policy.”

The Personal Toll

With every move, deployment, and job shift, any hope of stability faded.

Dating was nearly impossible—most women saw me as temporary, someone who would eventually leave.

And they weren’t wrong.

I couldn’t blame them. I was more mobile than my active-duty counterparts. The military dictated my life, and I had no way of telling anyone how long I’d be in one place. Even when I tried, the constant stress of work left little room for personal connections.

Relationships never lasted.
And over time, I stopped trying.

The cycle of uncertainty, professional rejection, and frustration wore me down.

Eventually, I slipped into self-destructive patterns—reckless spending, isolating myself, and seeking temporary distractions to dull the stress. I convinced myself that as long as I kept moving, kept chasing the next opportunity, I wouldn’t have to stop and face the toll it was taking.

I chased adventure as both an outlet and an escape.

  • Off-roading in Hawaii.

  • Disappearing into the jungle and camping on an isolated beach.

  • Booking trips whenever possible.

Anything to chase the next rush, the next distraction—the next moment where I didn’t have to think.

But even as I sought those fleeting moments of freedom, they were just that—fleeting.

The deeper struggles didn’t go away.

They were always waiting in the quiet.

“The deeper struggles didn’t go away, they were always waiting in the quiet.”

Djibouti—The Final Test

My final deployment to Djibouti was the culmination of everything I had learned. In many ways, it was the capstone of my career—a battlefield of politics, negotiation, and leadership under relentless pressure.

  • Thousands of personnel, all with conflicting missions, all competing for the same limited resources.

  • Different military branches rotating in and out, each with their own rules and priorities.

  • Tensions running high, relationships strained, and critical missions on the line.

My job? Balance it all.

I had to master the art of prediction.

  • Who was doing what, where, why, and for how long?

  • Who needed what, when, and at what cost to everyone else?

  • What contingencies had to be in place for the next unexpected crisis?

Every decision was a domino effect. I had to make "recommendations" on who got what, often without being able to explain why to those affected. Planning for contingencies, like a refugee crisis, became second nature.

I was both the most sought-after and the least-liked person on base. I could make things happen, but that also meant telling people "no"—often without being able to give them the details they wanted.

My job wasn’t about being popular.
It was about ensuring the mission didn’t collapse under its own weight.

I navigated strained relationships, brokered deals that benefited multiple parties, and pulled together solutions that had second and third-order effects for people who didn’t even realize they were benefiting.

Outwardly, I excelled.

But internally, I was unraveling.

“I sacrificed everything to a system that regularly discarded me.”

The Breaking Point

By this point, I had sacrificed everything—stability, relationships, financial security, and my family barely saw me. I gave everything to a system that regularly discarded me. Living on savings and credit between orders made it impossible to get ahead, only made worse by the reckless spending and expensive trips to dull the pain. (In my defense, without those escapes I would have broken much sooner.)

The pressure and frustration had been building for years, but in Djibouti, it reached its peak. I began to wonder why I even tried.

Of course, there was the inevitable shit-talking behind my back from people who didn’t even understand what I was doing for them. I ignored it well because it ultimately didn’t matter, but after years of giving my heart and soul to a system that didn’t care about me, I was already deep in the midst of an existential crisis. And some of it came from peers who didn’t understand why I pushed so hard, why my standards were so high, and who should have known better.

It got to me.

Fortunately, my accomplishments in Djibouti helped me build a network of influential people who supported and endorsed my desire to stay on active duty.

Unfortunately, in the end, the quota always wins.

No amount of leadership endorsements, no level of excellence, and no reputation could override bureaucratic limits that had nothing to do with skill or necessity.

An Unexpected Lifeline

Near the end of my time in Djibouti, a lifeline came in the form of the Seabee Self-Help Shop—a small, unfunded workshop filled with donated equipment.

Ironically, it fell under my own department.

I just never made time for it, there was always something more urgent.

But a friend convinced me to check it out, and for the first time in years, I worked with my hands purely for the sake of creating.

And it changed everything.

The act of building without orders, without quotas, without mission directives—it was grounding in a way I hadn’t felt in years.

It wasn’t enough to fix everything, but for a brief moment, it gave me something real.

Yet, even that was temporary.

The Final Realization

By the time my deployment ended, I was mentally and emotionally drained, uncertain of what my next steps would be.

I had spent decades proving myself to an institution that would never fully accept me.

My last periodic evaluation ranked me as the #1 Chief. Good enough to put on Senior Chief… Never good enough to fulfill my dream.

The constant relocations meant I had never built a stable home, never started a family, and never had a moment to breathe. I was lonely, depressed, and listless.

The financial strain of living on savings and credit between orders only added to the weight I carried.

But the hardest part?

Knowing that no matter how much I gave—no matter how many problems I solved, how many missions I pushed forward—I was still at the mercy of bureaucracy.

It didn’t matter that I had become the best at what I did.

The system didn’t care.

And that realization nearly broke me.

New Zealand: A Moment of Clarity

After Djibouti, I was lost.

A good friend suggested something radical—take a long sabbatical. For once, take the Navy off the priority list and put myself at the top.

So I embarked on a solo trip to New Zealand, unsure of what would come next. This was far from my first solo trip, but this one was different.

For weeks, I roamed the islands in a camper van, embracing the solitude while dreading the thoughts that came with it.

One evening, I found myself sitting alone in a park beside Lake Wanaka, staring at my future with no clear direction.

And then it hit me—all at once.

The weight of everything I had sacrificed came crashing down.

For two decades, I had given everything to the Navy. And in return, I got nothing but dead ends and closed doors.

Every new DD214 was just another slap in the face.

That was the crossroads.

Behind me was a dead dream.
Ahead of me was an option I refused to take.

Or—I could build something entirely new from the ground up.

That night, I made the decision that would change everything.

Sitting at a bar in a steakhouse on the lake, I filed the official paperwork to start Five Pack Studios.

This wasn’t just a business decision.

It was survival.

If I hadn’t made that choice, I was not coming back from that trip.

"Behind me was a dead dream. Ahead of me was an option I refused to take. Or—I could build something entirely new from the ground up.”

The Evolution of Five Pack Studios: From Survival to Revolution

When I first filed the paperwork for this company, I didn’t have a grand, fully formed vision.

I just knew I had to create something—or I wouldn’t make it.

At the time, it was simple: I wanted to make cool things and sell them. After years of being trapped in a system that restricted me at every turn, I needed to build something where my effort, skill, and innovation weren’t limited by bureaucracy, quotas, or someone else’s approval.

But as I started down this path, I quickly realized something:

My vision was always bigger than my immediate capability.

Phase 1: The Realization That Pushed Me Further

As I began designing, I saw that the things I wanted to make couldn’t be produced to the quality I demanded. Compromise is not in my nature—so rather than lowering my standards, I created the solution.

That’s why I invented the Modular Pressure Vessel—because no existing method could achieve the results I needed.

That one innovation changed everything. Suddenly, I wasn’t just thinking about crafting individual products.

Now, I had unlocked an entirely new way of making.

Phase 2: Rediscovering Past Ambitions

With that breakthrough, I started looking at everything differently.

If I had already solved a problem that large, what else was possible?

Besides, I had spent my entire adult life solving problems for other people, pouring every ounce of effort into achieving meaningful results for them- I could easily do this.

I started revisiting old ideas—pipe dreams I had once discarded because they seemed impractical, out of reach, or simply too ambitious. But I didn’t care about limitations—I was thinking about how to break past them.

One of those lingering ideas led me back to a thought I had carried for years: What if more people had the resources to create? The world would certainly be a better place.

I had seen firsthand how having a creative outlet could be a lifeline. I knew what it was like to feel trapped, to struggle with an uncertain future, and to find stability in making something with my own hands. I also knew what it was like to not have the financial flexibility, or even luxury, to have those hobbies.

But I firmly believe that it’s critically important for everyone to pursue a constructive outlet.

That belief led me to start the Create Something Initiative—a way to give people the opportunity to build, create, compose, and hone their craft, regardless of their financial situation.

But the more I built, the clearer it became:

Financial aid wasn’t enough. If I wanted to truly empower creators, I needed an entire infrastructure—not just access to resources, but a system that made it sustainable.

That’s how the Creator Ecosystem was born, as the natural evolution of the mission.

At that moment, Five Pack Studios stopped being just a business.

It became a movement.

“At that moment, Five Pack Studios stopped being just a business. It became a movement.”

Phase 3: Building Something That Can’t Be Ignored

It wasn’t enough to create high-quality products.

I wanted to prove something bigger—that a business can succeed without exploiting people, without lowering standards, and without following the same corporate greed playbook.

So, the vision evolved to challenge everything wrong with modern industry:

  • A sustainable marketplace where craftsmanship and innovation take priority over mass production, and fees are reasonable.

  • A reinvestment model that funds creators, ensuring financial aid and wellness programs through Solace, and subsidized promotion opportunities through Luster.

  • A revolutionary business model— turning Kickstarter backers into micro-investors, allowing me to repay and benefit everyday people who believe in my vision.

  • A commitment to fair wages—because people shouldn’t have to work two jobs just to survive.

  • A challenge to the industry—if competitors want to keep up, they’ll have to rise to the same ethical standards or be left behind.

Phase 4: The Mission That Brings It All Together

The more I built, the clearer it became:

Five Pack Studios isn’t just about making things.

It’s about proving that success can uplift everyone involved.

This is why I’m inviting others to be part of it—not just as customers, but as Founders in a movement that redefines what a company can be.

  • Instead of chasing trends, we create legacies.

  • Instead of extracting value, we build and reinvest.

  • Instead of hoarding wealth, we share success.

This isn’t just a business.

This is the future I’m building. Something that doesn’t just change the game, it rewrites the rules.

For the first time, I don’t need anyone’s approval to do it.

And I’m inviting you to be part of it.

What if a billion-dollar company actually cared about people?

Join Me—As a Founder, Not Merely a Customer

“This isn’t just a business. This is the future I’m building. And for the first time, I don’t need anyone’s approval to do it.”

This company exists because I refuse to accept that success must come at the cost of people.

Five Pack Studios isn’t just another business—it’s a challenge to everything broken today.

It’s proof that innovation, quality, and ethical business can thrive without compromise.

It’s a movement that rewards excellence, not exploitation.

But none of this is possible without you.

Founders aren’t just backers—they are the foundation.

Your belief in this vision earns you more than just a product—it secures your place with a company that refuses to play by the old rules.

  • Lifetime benefits.

  • A stake in something that grows with you.

  • A business model where your investment grows a company that truly supports you in return.

This is your chance to be part of something bigger.

To prove that business can be different.

To set a new standard.

Are you in?

—V. Aumber Hudson

Why a Pseudonym?

I gave up a personal life to chase my first dream. I’m not giving it up again to chase this one.

My real name isn’t a secret—it’s just not the point. Those who need to know, do. And anyone who wants to verify the story behind this, can.

Because Five Pack Studios was never about one person.
The name on the door doesn’t matter.
The mission does.